Knowing Your Superpower
I’ve made podcasts about tech and business for nearly a decade now. I know — really know — how to write for radio. But also, I know how to READ a script aloud. No matter how basic or run-on the sentence, I can usually salvage it with the right delivery. In other words, a multitude of crappy writing skills can be covered up with tone and voice, making a dumb-nothing phrase like “you know what I mean?” sound saucy, conspiratorial, plaintive, or instructional. It’s my superpower.